It seems the people at Chrysler have really taken “Rainy Day Women #12 & 35” to heart. For me, Cheerios won the Super Bowl ad blitz with a touching, less-is-more ad about a growing family. The ad subtlely and brilliantly shows a great truth: that for many families, Cheerios have become more than a cereal–they are a […]

Many people were outraged by last week’s Rolling Stone cover featuring a selfie of alleged Boston bomber Dzhohkar Tsarnaev. Many others shrugged their shoulders and asked, “What’s the big deal?”   Count me among the outraged. Here is the big deal: A quick internet search of RS covers shows from the last few years shows they give […]

With eleven days until Election Day, Montanans are not being courted by Mssrs. Obama and Romney–they have both chalked up Montana as a red state. But there is a fierce battle between incumbent John Tester-D and Rep. Denny Rehberg-R for one of Montana’s Senate seats. From their heated campaigns, these thoughts: 1. Printers must LOVE […]

Last week I bought a $26 golf mat on so I could practice chipping in my back yard. Apparently my data has been farmed out because ever since then, I’ve been getting inundated with online ads on various websites–sometimes two on the same web page–for golf mats! The mats advertised range anywhere from $30 to $350. […]

Remember the “Far Side” comics by Gary Larson? These supremely funny strips appeared in newspapers from 1980-1995. Everyone has their favorite Far Side comic, and one of mine shows two wagon train cowboys under attack by Indians. One of them notices that the Indians are using flaming arrows, and he says to the other, “Hey, they’re setting their […]

♫ What’s the name of the game? Does it mean anything to you? ♫ -ABBA, “The Name of the Game” from “The Album,” 1977  ♫ What’s the name of your business? Does it mean anything to people? ♫ -Mike, “In The Shower,” 2011 Whenever we help a client name a business, it occurs to me […]